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Episode 121 Show Notes


We talked in Part 1 about the different ways that artificial intelligence is going to change the way that we do business. One thing that we didn’t really dive into in our last episode is the topic of how to use these technologies in the most effective way to benefit our business.

For instance, if we have real-time metrics integrated into our website, we provide our consumers with the convenience of checking our lead times in a time frame that is convenient for them. There are a lot of people working from home after kids go to bed who need to know lead times at 10 pm at night, and AI can help those clients get the information that they need. 

We also talked about the way that AI platforms like ChatGPT can carry the load of some of the day-to-day mundane tasks, such as writing emails or social media captions. While ChatGPT is useful in this way, it is not perfect. In our conversation today, Marc and Nick advise you to take the material generated by ChatGPT and make it your own. Put your own words and voice into what ChatGPT gives you to make sure that your message maintains your personal flair.

Not only that, but AI is changing the way we set goals for our businesses. AI has the ability to take business performance metrics and compile them into a comprehensive report to show you where you were successful, where growth occurred, and what is possible for the future based on historical performance.

This episode drives home the best ways we can use artificial intelligence in our business and the way to capitalize on its impact. Marc and Nick are full of so much useful information on how to leverage these technologies and how they can make us more efficient in the work that we do. You won’t want to miss this episode to hear more about how you can apply AI in your business.

In this episode:

[01:39] What is the customer experience of artificial intelligence?

[03:29] AI provides ease of access and ease of use for our clients as well as an ability to upsell.

[05:16] Different ways you can use AI to increase your revenue.

[08:15] How to use AI to understand how your products solve the business problems of your clients. 

[09:36] Using AI to analyze metrics and set business goals.

[12:46] How many different AI tools are available for us to use?

[16:11] The implications of AI and Social Media. 

[18:30] A word of caution from Marc and Nick while using ChatGPT.

[19:35] Legal, ethical, and moral considerations to take into account when using AI for business.

[22:17] Using ChatGPT to jog your memory for personal stories to generate more effective captions.

[24:30] The 80/20 rule and how ChatGPT can save 80% of your time.

[25:52] ChatGPT is an effective tool that can rewrite emotional responses into professional responses.

[27:03] AI integrations and plug-ins and how they impact your business. 

[30:20] Main takeaways for using AI in your business.

[33:50] Thanks for joining us and sharing your knowledge, Marc and Nick. Connect with them on Instagram and the NextGen Podcaster! 


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Episode 58: Creating A Great Customer Experience with Stacy Sherman

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