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Episode 111 Show Notes


Staying ahead of market trends by educating yourself is key to providing an outstanding customer experience and achieving success in the office interiors industry. First and foremost, if you take care of your business and your employees, your employees will take care of your customers.

Providing excellent customer service and building strong relationships with clients is crucial for success in this industry. The future of the dealer in the office furniture industry is evolving in the face of how much technology has integrated itself into our lives post-pandemic. While we can leverage technology, we must also become experts in our industry and solve the problems of our customers while remaining consistent across the market and improving the speed, convenience, and communication in our market.

Jorge Anaya, the CFO of Henricksen, and I have a discussion surrounding what the future of our industry looks like from the perspective of the dealer. We agree that the industry needs to work together more seamlessly to provide an amazing experience for our customers starting with understanding a client's needs and preferences, offering design and planning services, and ensuring quick and efficient delivery and installation of products.

Listen in to this episode to get the scoop on how prioritizing customer service and building strong relationships can allow companies in the office interiors industry to establish themselves as reliable and trustworthy partners for our clients. 

In this episode:

[01:39] Welcome to the show, Jorge!

[02:31] Jorge’s background and how he landed at Henricksen.

[04:35] Shining light on the Office Interiors industry and the best way to draw attention and talent to our industry.

[07:58] Jorge’s unique approach to his role as CFO at Henricksen.

[09:42] The strategic growth plan that is responsible for Henricksen’s success.

[14:36] There is no end point to success. We must continue to evolve with the market.

[15:25] How the Office Interiors industry evolved after the pandemic and the challenges dealers face.

[19:39] The future of “The Dealer” in our industry.

[21:37] Industry experts and the solutions we provide are what drive our sales.

[24:30] Leveraging artificial intelligence apps such as ChatGPT in the industry.

[29:26] How Henricksen is creating an amazing customer experience.

[35:16] Parting words of advice from Jorge and where to connect with him.

Links & Resources:

The Insider
Support the Trend Report

Episode 108 - Hackathons, Predictions and More with Amanda Schneider of ThinkLab

Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect by Will Gerard

Try ChatGPT

Connect with Jorge:


Email | LinkedIn

Connect with Sid:
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Sid on LinkedIn
Sid on Instagram
Sid on YouTube
Sid on Clubhouse - @sidmeadows

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